page contents
 
Most elements of communication have moved in the digital direction. Video creation is no longer the complicated process it once was and offers big benefits in marketing your business.

The statistics don’t lie.  YouTube receives more than 4 billion views every day.  In addition, 78% of people watch videos every week, 55% of people watch videos online everyday.  Social media posts with videos in them boost view by 48%, and visual content on Facebook specifically increases engagement by 65%.  More than 700 YouTube videos are shared on Twitter every minute.  This means more people seeing your content and going to your website just by adding a video.

All major search engines give a lot of value to videos.  Your video will rank higher every time than an article on the same subject.  YouTube is also the second largest search engine next to Google.

Here are some easy to implement tips for your business to integrate video into your marketing strategies:
  1. Potential customers or employees are going to go to your website to find out more information about you.  Often, websites undervalue their most important online real estate, as well as the time of those who visit their website, by having websites that are too wordy.  Tell your story by creating a short one to two minute video to explain who you are, what you do and why your business matters to your clients to put on your homepage of your website.  Video often can explain what your company does in a clear, concise and personable format, setting the perfect foundation for lengthier in-person conversations.
  2. E-mails with a video have a 53% higher click to open rate.  Even a 30 second video shot from your mobile phone can make a huge impact on getting people to read your e-mails.
  3. Use a video  posted on social media to promote your blog, e-book, white paper, or other content you’ve created.  Create a video that is not just promotional but also educational.
  4. Live stream events, podcasts, or start discussions.  Share thoughts you have about developments in your industry and get immediate feedback from you social media audience.
  5. Create video interviews or web series.  You might interview an expert or thought leader in your industry.  Or create a regular series in which your company answers frequently asked questions.  You can even syndicate the audio on iTunes and use the video on your blog reaching more people in multiple formats.
  6. A video review of your products can show things to the viewer that simply cannot be conveyed in writing.
  7. Use videos to guide your website visitors to different sections of you website making the experience similar to visiting an actual store. 



Video can turn heads and is a key component that shouldn’t be ignored.  Now, take these tips and apply them to your own business, considering how you might utilize video geared toward your specific market. Use video to breathe life into your products. Try something new. Have fun. Explore.  If you would like some assistance in starting your video marketing campaign, then consider putting Agri-Marketing Solutions to work for you.  Below you will see a video we produced for Plus One Manufacturing.

We would love to hear from you!  How have you used video to promote your business?

Stay tuned next week for how to easily create videos to market your business.

 


Comments

04/21/2016 5:01am

Should there be another persuasive post you can share next time, I’ll be surely waiting for it.

Reply
Agri-Marketing Solutions
06/07/2016 3:49pm

I hope you found the other two blog posts in this series helpful.

Reply
12/21/2016 8:55pm

Visual content certainly drives more traffic to your website. It is a proven fact. Thanks for sharing some valuable tips and advices. I will definitely try some of them on my own blog. Thank you for sharing your insight regarding this topic. I will definitely share this with my friends so that they will feel enlightened. Have a nice day!

05/06/2017 11:50am

This topic of Natural Healing is very controversial in our society yet so misunderstood and lacking as far as educating the public on why many sicknesses and diseases occur in the first place. Since I almost died from my disease and learned there is an alternative to medication and surgery. I love the Natural Way the Best.

Reply
05/13/2017 12:06pm

Healthy eating is a way of balancing the food you eat to keep your body strong, energized, and well nourished. Healthy eating and drinking are the best things you can do for yourself. A healthy lifestyle is about eating well, feeling good and enjoying the food that you eat.

Reply

When applying for a job you need to keep in mind that a great resume by itself cannot land you a job. A bad and poorly done resume, on the other hand, can eliminate all your chances right away.

Reply

Creative videos attract the people quickly.

Reply
Agri-Marketing Solutions
06/07/2016 3:50pm

I don't think anyone enjoys boring videos, so yes creativity is important.

Reply
05/11/2016 10:57pm

My friend mentioned to me your blog, so I thought I’d read it for myself. Very interesting insights, will be back for more!

Reply
Agri-Marketing Solutions
06/07/2016 3:50pm

I'm glad you've enjoyed it!

Reply
05/13/2016 12:48am

I am really grateful to read your blog post. I found a lots of approaches after visiting your blogs. Great work.

Reply
Agri-Marketing Solutions
06/07/2016 3:51pm

Thank you, happy to hear it's helped!

Reply
Agri-Marketing Solutions
05/17/2016 10:10am

Thank you everyone for the comments. I'm glad that you found this post helpful. Stay tuned for more useful information and tips!

Reply
06/01/2016 4:25am

All significant web search tools give a great deal of quality to recordings. Your video will rank higher each time than an article on the same subject. YouTube is additionally the second biggest web crawler alongside Google.

Reply
Agri-Marketing Solutions
06/07/2016 3:52pm

Yes, that is correct!

Reply
06/06/2016 2:42am

Informative article, just what I was looking for.

Reply
Agri-Marketing Solutions
06/07/2016 3:52pm

Happy to help!

Reply
06/07/2016 12:22am

I am truly keen of reading posts on the topic of building up new web site, or even concerning Search engine marketing.

Reply
Agri-Marketing Solutions
06/07/2016 3:53pm

We can certainly do our next blog series on SEO. Thanks for the suggestion!

Reply
06/07/2016 3:46am

Took me time to read all the comments, but I really enjoyed the article. It proved to be Very helpful to me and I am sure to all the commenters here! It’s always nice when you can not only be informed, but also entertained!

Reply
Agri-Marketing Solutions
06/07/2016 3:54pm

Thank you, so glad you came away with something from it.

Reply

When you need to tell your own story, advertising does the trick.

Reply
Agri-Marketing Solutions
06/10/2016 3:33pm

I believe all farms and ranches should be telling their own story. America’s Farmers and Ranchers have a great one. Whether it is their hard work, resilience, sense of community, or passion to keep improving upon our skills, someone is listening. Today consumers have more and more questions about their food and the bottom line is we need to have the consumers trust and it is going to take all of us working together.

Reply
06/11/2016 2:25am

As a Newbie, I am permanently exploring online for articles that can be of assistance to me. Thank you

Reply
Agri-Marketing Solutions
06/17/2016 3:09pm

I'm happy you found it useful!

Reply
09/07/2016 12:19am

I wish to show thanks to you just for bailing me out of this particular trouble.As a result of checking through the the net and meeting techniques that were not productive, I was thinking my life was done.

Reply
09/13/2016 2:01am

Just pure brilliance from you here. I have never expected something less than this from you and you have not disappointed me at all. I suppose you will keep the quality work going on.

Reply

All the above given tips are so valuable to increase market in online. It's the time to capture or make a beautiful video to attract more visitors. Many people are following this path to enhance their business.

Reply
09/22/2016 2:23pm

To say the truth I am very impressed by what you told. You share tons of interesting info, neat and excellent design you’ve got here. It’s certainly one of the most informative stuff on this topic I’ve ever read.

Reply
10/07/2016 1:04pm

You have to consider several factors such as the weather, building codes as well as the necessary design strength.

Reply
10/17/2016 12:11am

Lots of thanks for this post.I think it is a very good post. It helps us many away. So many many thanks for this article

Reply
10/27/2016 2:15pm

Really impressed! Everything is very open and very clear clarification of issues. It contains truly facts. Your website is very valuable. Thanks for sharing. It's late finding this act. At least, it's a thing to be familiar with that there are such events exist. I agree with your Blog and I will be back to inspect it more in the future so please keep up your act.

Reply

For over decades, the residents in different areas have enjoyed quality products that guarantee 100% security of their homes.

Reply
11/29/2016 10:54am

This blog contains so many interesting stuff that makes me want to visit again and again. Look forward for more interesting updates..

Reply
12/25/2016 1:40am

checking through the net, Appreciation for being really thoughtful. The post contains really beneficial information. Periodico en Albacete.

Reply
01/15/2017 12:34am

Today, Chinese is a language spoken by the largest population on the globe(over 1.3 billion people), and the basic communication tool that keeps the world's biggest market and economy running.

Reply
01/29/2017 10:51pm

The minute you get an exceptional abstinence or trial adjustment, it is basic to comprehend what will happen to the distinction in regularly scheduled installments toward the finish of consistently. The distinction continues developing, which implies that it is still owed to them until the moment that the credit is altered for all time.

Reply
04/19/2017 1:17pm

Article writing services are providing the written articles to their clients from a long period now. These articles are meant to be written to be published in the electronic media or the other Medias but usually these articles are published through the internet.

Reply
05/03/2017 1:26pm

The Breville Die Cast Citrus Press is one amazing appliance. Get a feel for what it is capable of doing in the article below.

Reply
05/18/2017 2:18pm

If you're applying for a job as a dental assistant, then it's important that you get your resume in order! In this article, I am going to give you some useful tips and advice on how to do this. Specifically, 

Reply
05/26/2017 10:08am

Good information here. I really enjoy reading them every day. I've learned a lot from them.Thanks so much for sharing this information. Greatly help me being a newbie.

Reply
06/28/2017 3:53am

A good resume can put you at the front of the job interview line. A bad resume can land in the reject pile in just a few seconds. With such a brutal reality you need to make sure your resume is a good one. 

Reply
06/29/2017 11:46pm

It was a beneficial workout for me to go through your webpage. It definitely stretches the limits with the mind when you go through very good info and make an effort to interpret it properly. I am going to glance up this web site usually on my PC. Thanks for sharing

Reply

This has a real impact for those looking for more information as we continue with do my homework for free.

Reply



Leave a Reply

    Author Jennifer Archibald

    Reflections of life and lessons learned in the fields of marketing and agriculture.  A place to shout from the roof tops our clients success and keep you up to date on industry trends.

    Archives

    June 2016
    May 2016
    April 2016
    March 2016
    February 2016

    Categories

    All
    Agriculture
    Farm Friday
    Inspirational
    Marketing
    Tips & Tricks

      Subscribe by e-mail


Agri-Marketing Solutions
10400 SD Hwy 75 Lodgepole, SD 57640
Phone: 605-564-4000